However, a more cynical analysis reveals a different function: ideologies are primarily technologies for managing the masses, adapted to different social strata and economic conditions.
The historical evolution of ideologies demonstrates a clear pattern:
Communism emerged as an instrument for controlling the peasantry through collectivization and surplus extraction. The idea of equality masked the real goal — centralization of control over production and distribution.
Fascism became a technology for mobilizing the working masses through national identity and rigid hierarchy. It offered a clear structure and place in the system instead of the uncertainty of class struggle.
Liberal democracy replaced the whip with the carrot, creating an illusion of free choice while maintaining the basic structure of subordination. The promise of social mobility transformed coercion into voluntary participation.
Each of these systems did not so much deceive the masses as create a collective agreement — a shared myth necessary for the functioning of complex society.
Collective Self-Deception as a Condition of Existence
The state, the nation, the law — all of these are abstractions that exist solely because a sufficient number of people believe in their legitimacy. Money works only because everyone agrees to consider it valuable. Borders exist as long as there is willingness to defend or recognize them.
This is not merely deception — it is a necessary illusion. Benedict Anderson called the nation an “imagined community,” and this definition can be extended to any mass ideology. Humanity cannot coordinate the actions of large groups without a shared myth.
The paradox is that this self-deception is functional. Without it, society disintegrates into atomized units incapable of resisting organized systems. The peasant who believed in the monarch was not simply submitting — he was receiving a worldview in which his life had meaning and a place in the order of things.
The same mechanism works with the worker who believes in the national idea, or the voter convinced of the significance of their vote. Illusion has real organizational power — until it collapses.
The Collapse of Social Elevators: End of an Era
Twentieth-century liberal democracy held the masses with one key promise: “Everyone has a chance. Education and work — and you will rise higher than your father.” This was an extraordinarily effective ideology because it gave hope and compelled people to work. Even if the majority did not rise, enough people rose to keep the myth alive.
But this myth has broken.
In the contemporary clan-democratic system:
Social elevators have rusted. The chances of an oligarch’s son and a worker’s son are not simply unequal — they differ by several orders of magnitude. Statistics leave no room for illusions: social mobility in developed countries has been declining for three decades.
Education has ceased to be an elevator. Qualifications grow, salaries do not. Youth receive useless degrees and debts. The university has transformed from a gateway of opportunity into a factory of the precariat.
The promise of “a better life later” is losing force. Retirement? The system may collapse. Children? Demographic collapse and degradation of living conditions render this hope futile.
The internet has made this truth visible. People see that some live better not through work, but through rent, inheritance, connections. The myth of meritocracy has collapsed under the weight of facts.
Three Phases of Ideological Decay
When ideology loses persuasiveness, society passes through predictable stages:
1. Apathy (the present state)
People understand that the system does not work, but continue to participate in it out of inertia. They vote, but do not believe. They work, but know it will not lead to advancement. This is a state of paralysis — the system is dead, but continues to move by inertia.
2. Radicalization
Society seeks an alternative ideology to explain why the system broke. Usually two candidates emerge:
Left radicalism: “The system stole from you. Redistribution is needed.” It promises justice through the destruction of existing structures.
Right radicalism: “The system has been captured by enemies (migrants, elites, foreigners). Mobilization is needed.” It promises restoration of order through exclusion of “outsiders.”
Both ideologies are more honest about control than liberal democracy. They do not promise an elevator — they promise an enemy and engagement.
3. Restructuring or Collapse
Society either finds a new contract (Scandinavian social democracy, which replaced “everyone will rise” with “everyone will live with dignity”), or fragments.
The Future: Digital Control Without Ideology
Historically, each new ideology has tried to be “more honest” than the previous one, rejecting its hypocrisy. But what happens when society completely abandons ideological wrapping?
The answer is forming right now — it is digital control without ideology.
Artificial intelligence, algorithms, social ratings, “smart” environments — all of this creates a system where control no longer requires any magical story:
- No promises of future equality or elevators
- No imposition of heroism or spiritual meanings
- Only “efficient management” and individualized fate
This is a dystopia where the meaning of existence is reduced to executing programmed scenarios. “Freedom” becomes choice among options predetermined by the system. You cannot deceive an algorithm, you cannot rewrite the logic of access.
The Chinese social credit system is not an anomaly but a prototype of the future. A system where every action is recorded, evaluated, affects access to opportunities. Where control is so transparent to managers and so total for the managed that the need for ideological justification disappears.
Where Is There Room for Truth?
In a world of abstractions and collective self-deception, truth is disadvantageous to the masses if it undermines the adaptive myth or dissolves the collective. Historically, any attempts to build a society “without illusions” have become either dystopias or immediately vulnerable to aggressors with stronger ideological packaging.
Hard truth has always been the domain of dissidents, philosophers, marginal prophets. The system pushes them to the periphery or incorporates them into a decorative-oppositional circuit.
In the new world of digital control, truth becomes technological: you cannot deceive the algorithm, but you also cannot change the system. The illusion of freedom is replaced by “digital fatalism” — you see the scale of the system and your own unfreedom, but cannot overcome it.
Truth can appear only as an act of individual rebellion — not to change the masses, but for personal asceticism. But even this rebellion is often quickly assimilated by the system as part of permitted opposition.
Conclusion: The Illusion of Freedom in the Chains of Control
Contemporary society is experiencing a transitional moment between the old system of ideological control (which has lost persuasiveness) and the new system of algorithmic management (which is still forming).
The collapse of social elevators, demographic crisis, visibility of inequality through the internet — all of this accelerates the decay of traditional ideological constructs. Clan capitalism disguised as democracy is an unstable equilibrium that may last another 10–20 years on inertia, but is already dead inside.
Ahead lies a world where control will become total but transparent. Where they will not promise a better future, but simply manage the present. Where the illusion of freedom will be a technically programmed function, not the result of collective self-deception.
The further society develops, the less room there is for inconvenient truth — and the more perfect the general lie becomes, reinforced by digital chains. The illusion of freedom transforms into “technical maintenance” of control, not an expression of will.
The question is no longer what new ideology will come — the question is whether ideology is needed at all when control can be total without any promises.
Oleh Cheslavskyi — independent historian and analyst specializing in deconstructing imperial narratives.
Originally published at femida.ua
